DesiYUP: Nandita Das about the Dark is Beautiful Campaign

Dark is Beautiful invited Nandita Das to be a part of our UNfair and Beautiful promotions during the International Women's Day 2013 celebrations. The posters went viral on Facebook as people celebrated Beauty Beyond Colour!

The dark and dusky Nandita Das...just kidding.  Nandita Das shares her reasons for supporting the Dark is Beautiful Campaign with DesiYUP. She has an important message for parents and talks about the influence on media. Take a look and send in your thoughts. - Stay UNfair. Stay Beautiful. 

  

http://www.facebook.com/darkisbeautiful

Surviving Discrimination: The Sreeja Raveendran Story

By Sreeja Raveendran | An UNfair & Beautiful contributor

Yes, I have been called mean names in school on account of being dark.
Yes, I have been rejected in the matrimonial space by parents of several non-eligible bachelors.
Yes, I have not been chosen to occupy the front line of dancers for a show.
Yes, I have been reminded of my colour several times at my workplace.
Yes, I have been asked at beauty product stores if I needed a fairness cream.
Yes, I was asked to cut a cake during my farewell at work which said, ‘Goodbye Blacky.'
Yes, I have created content for a fairness cream.

Surviving Discrimination: The Chandra Vadhana Story

By Chandra Vadhana | An UNfair & Beautiful contributor

Right from childhood I developed a BIG inferiority complex because I was dark. 

I had the privilege of being schooled at one of the best convent schools in my locality, despite being born in a middle class family. In fact, I was one of the darkest in my class and hence the most "un-preferred" for any on-stage events. And that made me shy away from getting on the stage, even when I was sure of my capabilities. 

I used to cry and shout at my mother for giving birth to me dark. She was actually fairer and I used to be jealous of her beauty. But she was a woman of substance. She always motivated me and instilled great strength in me. Her belief in me made me realize that i can achieve anything in life and that my abilities are never connected with my skin colour.

Not Fair!

By Kavita Emmanuel | Founder Director, WOW

Each year on Independence Day I get to recite our National Pledge: ‘India is my country and all Indians are my brothers and sisters. I love my country and I am proud of its rich and varied heritage. I shall always strive to be worthy of it…”

Are we really proud of our varied heritage? Do we accept each other as fellow citizens on the same level barring differences over caste, creed, and particularly, colour? Is skin colour bias an issue in our country?

The answer is obviously ‘yes’! And I would not be completely wrong to assume that skin colour bias is more pronounced among the educated and the most forward sections of society.

Brown Girl In The Ring

By Zippora Madhukar | Photographer and WOW CORE Member

Vivacious, animated, a go-getter, vibrant – all these words came to mind when I first met Aparna - a professional dancer who challenges the norms of what a dancer should look like in our country.

Aparna Nagesh is the founder of Showstoppers INC, an arts promotion and event concept brand and the founder of High-Kicks, Chennai’s first and only all-girls performance crew.

Aparna spent 12 years building her foundation with John Britto’s Dance Company (Photos by Zippora Madhukar)

She has now been in the dance and entertainment industry for over 14 years and she loves it to the core.

However, Aparna knows that it is not easy to hold your own when performing in a field where what you look like determines how far you will succeed – especially when you are not fair, tall, slim and therefore not ‘beautiful’.